Design Objective
I was asked to create a compelling, emotionally resonant animated advertisement for a fictional health app for our SkillsUSA short film that captures attention, communicates core features simply, and inspires viewers to download.
Design Brief
I created ReFlekt, a wellness app that paired you up with an AI companion that would help you develop habits, complete your goals, and manage your time. I aimed to create an advertisement that uses vibrant, motion graphics to illustrate the app components and main feature. The Cellphone was created in Adobe Dimensions and implemented in Adobe After Effects, where the video is created, edited, and published.
